Avolites leads anti-counterfeiting alliance
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“We have a unique opportunity to join forces with our genuine rivals to form a united front against forgers who are reverse engineering our products and stealing our IP,” says Avolites’ sales director, Koy Neminathan. “We relish competition from other innovative, authentic manufacturers, as this drives forward new features and products - it’s great that we can team up in this way to stamp out those who are threatening not only our individual businesses but our entire industry.
“However, we do not welcome competition from fake companies who produce substandard copies of our kit. When these fraudulent products make their way into the supply chain it’s not just the originating manufacturer that suffers, but a