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Italy - Fulcrum Acoustic has appointed Ligra DS S.r.l as its distributor for Italy.
"Like Fulcrum Acoustic, Ligra is a rapidly growing company," says Gianluigi Cravedi, Ligra's CEO. "We have been looking for innovative loudspeaker technologies to offer to our customers. Fulcrum's unique blend of technology and performance provides the type of solutions that we were seeking."
"Over the past year we have made good progress expanding our distribution in Europe," says Fulcrum Acoustic president Stephen Siegel. "Ligra is the perfect partner for us in Italy. We know that their energetic and capable team will represent us well and deliver top-quality solutions to their customers."

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France - Follow-Me B.V. has announced the appointment of Axente S.A.S. as its sole distributor for France with immediate effect.
Since 1996, Axente has been providing installation and support for entertainment lighting and audio, providing solutions and support across the professional rental and installation markets.
“Axente is a well-established name in France, having built a strong reputation as a solution provider for the entertainment technology industry, both for rental production as well as for installation and integration,” says Gary Yates, with Erik Berends, founder of Netherlands’ based Follow-Me. “We see Axente as the perfect partner for supporting Follow-Me products towards our growing client base in France. It is a great step to expand our network with this partnership, becoming our 12th partner worldwide”.
Since its inception in 2013, Foll
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Spain - Fira de Barcelona and N&M have signed a collaboration agreement forming a service partnership in the fields of wire suspension systems and rigging. N&M technicians will provide their services to customers through a newly established branch office in Catalonia's regional capital.
In recent years, Fira de Barcelona has developed into one of leadingt trade fair locations. Events such as the Mobile World Congress, the MICE sector's ibtm World or the Sónar festival for electronic music attract professionals from all over the world to Catalonia's capital in the north-east of Spain. In June 2021, having switched from Amsterdam to Barcelona, Integrated System Europe (ISE) made its premiere as a hybrid event due to the corona pandemic while also making its debut in Spain's strongest economic region.
In order to provide fair organisers and their customers with

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UK - 3LR Lighting is now the sole UK manufacturer’s representative for Italian manufacturer Unonovesette.
The manufacturer, based not far from the Monza motor racing circuit, continues a long tradition of Italian design, and has pioneered the use of high-end LED technology in architectural lighting. The company specialises in the development and manufacture of premium architectural fixtures for exterior applications. The company’s proprietary Smart Shield system is integrated inside all fixtures.
Matthew Lloyd, managing director of 3LR comments: “The Unonovesette range comprises some of the most efficient, robust and attractive exterior architectural lighting currently available anywhere. We are more than delighted to be appointed as the company’s representatives and are confident that we can significantly expand their reach into the UK’s lighting design comm

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Germany - Plans for this year’s Digital Signage Summit Europe, taking place on 29-30 September at the Hilton Munich Airport, have been revealed.
The theme of DSS Europe 2021 is The New Agenda. The rules of digital signage have changed, and the pandemic has had a marked effect on how displays are deployed within retail, DOOH, transport and other sectors. DSS Europe will cover the significant technological innovations that are having a positive effect, will showcase the development of sustainable solutions (eliminating waste and re-using resources) and will reveal market insights and investor news.
In a new development for 2021, the Innovation Stage, sponsored by Red Bull, will host sessions from a range of start-ups and innovators ‘with inspiring and unconventional solutions for digital signage’.
Conference chair Florian Rotberg, managing director of

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Turning Point - Most COVID safety measures will remain in theatres from next week, including a "strong recommendation" for the continued use of face masks, the Society of London Theatre and UK Theatre have announced. As the government confirms that Step 4 of the reopening roadmap will go ahead on 19 July, SOLT and UK Theatre said that, despite key measures such as social distancing being relaxed, theatres in England will maintain many of the mitigations brought in to limit the spread of COVID-19. These include face coverings, enhanced cleaning and restricted stage-door interactions.
UK Theatre president Fiona Allan said the body was "relieved" at the news of full reopening, describing it as a "turning point on the road to recovery", while SOLT and UK Theatre chief executive Julian Bird stressed the importance of preserving audience confidence as theatregoers return.
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Europe - Prolights' LED spotlight range EclDisplay has won a Build Back Better gold award. The recently released fixture is the latest innovation in the architectural range by the Italian manufacturer.
The Build Back Better initiative, an industry plan to help accelerate innovation, technology and change in the built environment, has recognised the EclDisplay as an innovative product in its category. The awards were judged by a team of experienced and impartial practitioners, who assessed the products and projects which exhibited true innovation and unique points of difference.
The EclDisplay range of LED spotlights offers multiple control options, sources, colours, lenses, and accessories, with over 7,000 possible fixture configurations.
The judges praised the attention to detail, the precision engineering, and the huge range of options. “In terms of museum us

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India - Boutique audio enterprise, Audio Academy in Bangalore added the compact Audient ASP4816 mixing desk to its setup last year. The facility offers professional audio education programmes as well as providing commercial recording, music production, sound design and Foley services, and the compact mixing desk has settled in very well.
“We were looking for a console that would serve as both a teaching tool as well as a highly functioning mixer for professional studio bookings,” explains studio manager Gautham Pattani. Part of a hybrid setup in the studio, the analogue desk’s array of connectivity options means it can work easily with the outboard gear and send audio straight to their Pro Tools DAW.
“Our multi-monitor setup helps reveal every detail in the recording and mixing process. Dedicated hardware controllers, industry standard converters, high quality

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UK - Responding to post-pandemic staffing demands and a need for improved entry level training for crew, a collective of industry professionals established Event Crew Training and has released its first course - Event Crew Essentials.
Identifying that post-pandemic there would be a need to recruit a large volume of new and inexperienced crew and sharing a view that the existing training was not fit for purpose, the collective saw the period of stagnation created by COVID-19 as an opportunity to create an online portal that not only provides the required training but gives trainees knowledge that will enable them to feel comfortable in their new working environment.
The Event Crew Training portal is designed to be a benchmark for entry level crew and technicians looking to start a career in the events industry. Its initial offering covers a range of topics, incl

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UK - PLASA Show 2021 is on track to welcome thousands of industry professionals to Olympia London in September, with 70% of the exhibitor space already reserved.
The entertainment technology industry event, taking place on 5-7 September, has recorded a 53% increase in visitor registrations in the first three weeks compared to the same period in 2019 - the year when the show was lauded as “the busiest in years” - and registration has continued to climb following the UK prime minister’s announcement that the remaining lockdown restrictions are to be lifted from 19 July.
The organisers have also recorded a greater number of top-tier professionals and company owners requesting to attend, raising the prospects for the event to be a valuable hub for business and networking.

Visitors with buying power
The visitor profile at P

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UK - Final year students at Wakefield’s Backstage Academy, the versatile skillset learnt studying over the pandemic has strengthened their resilience and eagerness to reinvigorate the sector. The experience of adapting through adversity has set them up for the best chance of success upon entering the industry; driven to cater to the UK’s pent-up demand for live events post-pandemic, says the academy.
Offering degrees, short courses and bespoke training in live events, the South-Kirby-based institution held an end of year showcase of student talent last week. The campus’ Final Major Project Series saw the culmination of third year students honing their skillsets and the coming together of the craft they learnt over the pandemic and three years of study.
For Backstage Academy’s Live Events Production course leader, Johnny Goodwin, this year’s projects are signi

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UK - Live music venue The Boileroom has been an EM Acoustics system user for over a decade. They’ve just taken delivery of a new flagship Reference Series R10 system.
When the team at The Boileroom were producing a live streamed show with Newton Faulker at Guildford’s Holy Trinity Church earlier this month, EM Acoustics were stepped in and supported the venue and show. The show was covered by a pair of R10 3-way precision passive point source loudspeakers, with ST-215 subwoofers underneath. Monitoring was handled by a pair of M-C15 coaxial stage monitors, with DQ20 advanced system amplifiers driving everything.
"The Boileroom is our local grass roots music venue, who have used our products successfully for over a decade,” says Mike Wheeler, EM Acoustics’ co-founder and operations director. “They had already decided to upgrade to a system based around R10s for

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UK - Optimal Audio, part of the Focusrite Group, will hold it’s first open day at its UK HQ in High Wycombe on 9 September.
The company, which is Focusrite Group’s seventh brand, was launched in April and offers a host of control, amplification and loudspeakers for small to medium sized commercial installations.
At the open day, guests will be able to see demonstrations of the company’s controller, amplifier and loudspeaker offering, and see first-hand how it works to deliver simple-to-install sound systems that are easily operated by anyone, not just engineers.
There will be three sessions, held at 09:30, 12:30 and 15:30 respectively. Each demo will be capped at 40 visitors, allocated on a first come, first served basis. A supplementary ‘waiting room’ registration will be in place that can be utilised in the event that a registered visitor is unable to

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Singapore - Martin Audio and Generation AV have announced the appointment of Spectrum Audio Visual as the distributor for Martin Audio products in Singapore, focusing on the installation sector.
Spectrum Audio Visual will focus on the installation market in Singapore. Generation AV and Martin Audio will continue to support entertainment and touring partners directly where required.
Wayne Soo, general manager of Spectrum, comments: “Being recognised by Martin Audio as their business partner, and trusting us to grow the business in the Singapore market, is something that excites the whole Spectrum team. Our MD Mr. Vincent Chua and I are really relishing this long-term business relationship.”
David Wong, sales director for Generation AV and Martin Audio, adds: “We are very pleased to welcome Spectrum Audio Visual as our new partner in Singapore. Their energy

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USA - The 2021 Behind the Scenes Holiday Cards are on sale now at the BTS Boutique. It’s important to let family, friends and colleagues know you are thinking of them and these unique holiday cards say it perfectly. They are also a personal and inexpensive way for a company to keep in touch with its customers and let them know “We are here and you are important to us”.
Sending a BTS holiday card helps spread the word about the charity and lets your recipients know you are supporting industry colleagues who are ill or injured as well as the BTS Mental Health and Suicide Prevention Initiative.
Cards are available in a variety of options: card packs of 10 with a standard greeting, personalized cards with a company logo and custom message, and electronic cards in multiple file formats and an array of price points starting at just $20.
This year’s cards featu

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Austria - Pan Acoustics has announced a partnership with ATEC Pro for distribution in Austria. ATEC Pro takes over local sales, design and support for all Pan Acoustics products in the region.
“I'm pleased, that with ATEC we have found a solid company to take care for our customers and projects in Austria. I’m sure that ATEC, with their competent team and friendly cooperation with clients is an excellent choice and will perfectly transport our key values - reliability, honesty, fairness and quality - throughout the market,” says Johannes Kampert, head of global sales at Pan Acoustics.
“Pan Acoustics fills a gap in our portfolio, which allows us to approach projects even more holistic. After first tests we were instantly convinced of the active beam steered systems (Pan Beam) but also of the quality of the passive speakers. We can now offer our clients best p

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Canada - British Colombia-based Riggit is the latest company to join Broadweigh’s growing global network of product partners. For more than 25 years, Riggit has been providing rigging, lighting and labour solutions to the entertainment and events sector across Canada.
Rick Smith, Riggit president, comments: “We are delighted to partner with Broadweigh and to bring the entire product range to market. We believe Broadweigh products will add a higher level of assurance to the venues and clients we work with to ensure we continue to build on our reputation as a leading company in safety, innovation and reliability. The ability to provide real time load monitoring to our clients is another step towards assuring safety in our venues.”
Riggit is the exclusive rigging supplier to the Vancouver Convention Centre, exclusive production labour provider at Rogers Arena and ex

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Italy/USA - Italian lighting manufacturer DTS llluminazione has announced a new exclusive collaboration with Apex Technologies in the US. Apex Technologies, which was recently set up by respected industry professionals including Bill Morris and Ola Melzig as a new entertainment technology solutions provider, will now distribute DTS’ range of products.
Simone Francia, DTS executive vice-president, says the collaboration will only contribute to brighten the company's future. “Coming back to the American market has been in our plans all along,” he explains. “Accomplishing this goal is only further proof that we're moving in the right direction: it was crucial to us, as it's a stepping-stone that will strengthen our future as a company.”
Bill Morris, president of Apex Technologies, comments: “DTS have proven through steady growth and recent product introduction

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Insurance Scheme - UK culture secretary Oliver Dowden indicated last week that the government will step in to support the theatre sector with a government-backed insurance scheme after 19 July.
Dowden told the House of Commons earlier this week that the government was likely to provide an insurance scheme should commercial providers be unable to offer any to the theatre sector. He was quizzed on the issue by shadow culture secretary Jo Stevens, who asked Dowden why no insurance scheme had been presented despite an announcement to MPs in March that a decision on such an initiative was with the Treasury at the time.
“I very much understand the industry’s desire for insurance and I have engaged with them. I have said all along, as with film and TV insurance, the first step is to get all the other restrictions removed and we are making very good progress towards doing

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UK - In the summer of 2020, during the COVID-19 pandemic, a live music training initiative was launched, designed to provide a broad set of technical skills to black women who wanted to break into the industry.
The 3T (Tour Tech Training) course was founded by singer-songwriters Nao and Mura Masa who wanted to provide visibility and confidence for black women.
The initiative had three key principles: It had to be free to participants (it was funded by Native Management, Sony Music UK and supported by donations from several other private individuals and companies within the industry); It was to take place over 12 weekends (24 days in total) and It had to cover the fundamentals of touring to be useful to attendees (such as loading/ unloading trucks, cable making, changing strings on guitars, building LED walls, tuning RF kit, audio patching, reskinning drums, looming e

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Finland - Genelec is establishing the first branch of its new G Innovation Lab in Kuopio, with the goal of nurturing creativity and entrepreneurship in the Savilahti region of the country and attracting imaginative professionals to the area.
Starting with a Discovery Event Pitch Challenge this August, Genelec aims to recruit a team of ‘start-up minded’ individuals to further develop the innovative thinking that has helped inspire the company’s technical breakthroughs over the last four decades.
Opening this August in Kuopio’s KPY Novapolis Microkatu, the G Innovation Lab will be the home to ‘talented individuals with complementary skills, but with a deep shared interest in the audio industry’, who will begin work this autumn. The Lab’s location is also designed to facilitate even closer co-operation with regional universities and educational institutions,

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Australia - NEP Group, technical production partner for content producers of live sports and entertainment, has announced that Mediatec Asia Pacific has rebranded to become part of Creative Technology (CT), a sister company also under NEP.
The Mediatec and CT teams have worked together for many years across countries and markets, collaborating on projects for large corporate clients, international sporting events, Olympic and Commonwealth Games, and more.
A change in name and branding only, the move is in line with similar strategic rebranding initiatives, including that of Mediatec Europe’s business in early 2020 to support NEP’s goal of using the global brand that best represents what the company provides to its clients. The combined brand also now enables NEP and CT to support its corporate and sport client segments in Australia and New Zealand as a true 360° s

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Italy - Distributor RM Multimedia has restructured and is expanding following the untimely death of Marco Bartolini in February this year.
Marco, Paula Porolisseanu and Ermanno Tontini all founded the company in 2007 since when it has grown steadily. Operational continuity will be maintained by Paula as owner and managing director and Ermanno as chief technology officer.
Paula has extensive industry connections and a wealth of commercial experience, while Ermanno is well-known and respected in the world of moving lights and as a technical specialist as well as for his customer-focussed approach.
Paula and Ermanno will be leading the RM Multimedia sales team headed by Michele Sgolacchia that includes a network of regional sales agents covering the whole of Italy.
RM Multimedia reports a recent increase in business as activities in Italy pick up over the la

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USA - Several respected industry figures have joined forces to form Apex Technologies, a new company that will “distribute exclusive worldwide entertainment technology solutions” to the North American market.
The founders Bill Morris, Anders Karlsson, Tarmo Krimm and Ola Melzig have run some of the biggest companies and productions in the industry. Their mission is to seamlessly deliver lighting, AV, staging and power supply products that are not currently represented in the US market. Most product lines Apex will represent are well-established on stages and venues in other parts of the world, says the company.
CEO Bill Morris explains: “Apex Technologies is the brainchild of a few of us that saw an open niche in the marketplace to bring exciting products to the North American market. All four of us have either lived in or travelled the world extensively and can
  1. BTS announces Mental Health First Aid training
  2. Audiologic delivers hybrid teaching facility
  3. Tour-Tech/SAS brings first K3 system to UK
  4. Austrian Audio grows international distribution
  5. ABTT announces Virtual Ideas Platform
  6. The Week in Light & Sound
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