SGM enhances Diwali festival of lights
- Details
UK - Diwali is the Hindu, Sikh, and Jain festival of lights, which symbolises victory of light over darkness, good over evil, and knowledge over ignorance. The 2018 Diwali was celebrated with a huge event in the heart of London on 7 November with music, dance, workshops, foods, crafts, and, of course, plenty of lights from SGM Light.
“The brief was to create something that was both visual and memorable. We mainly chose SGM fixtures because of the outdoor usage, and Ethix has a very long relationship with SGM and their products, and an excellent record of support. The high IP classification in SGM’s products is very important to me as the majority of our projects are outdoors. Ensuring that a fixture is up to the job is paramount,” explained Paul Jones from production co
“The brief was to create something that was both visual and memorable. We mainly chose SGM fixtures because of the outdoor usage, and Ethix has a very long relationship with SGM and their products, and an excellent record of support. The high IP classification in SGM’s products is very important to me as the majority of our projects are outdoors. Ensuring that a fixture is up to the job is paramount,” explained Paul Jones from production co